Business Administration Marketing Careers

A business administration degree can open up a variety of career options. It can lead to a job in the private sector, government positions or even to starting your own company.

Some of the more common jobs for graduates with this degree include: human resources specialists, marketing managers, and accountants. This guide will discuss these and other popular career paths for graduates with a business administration degree.

Human resources specialist

A business administration degree can lead to careers in accounting, marketing and human resources. The degree also qualifies graduates to work in government positions or start their own businesses. These career paths are largely dependent on the industry and type of company, but the degree provides a strong foundation for success in each field. A business administration degree also teaches students how to manage an organization and plan long-term goals.

The business administration marketing major prepares students for professional roles in marketing, research, analytics, consumer behavior, and digital marketing. It includes hands-on experience in analyzing data and applying it to the real world through an experiential learning project. Students also complete a capstone course in the form of a business internship.

Human resources specialists are in demand because companies realize they’re their most important asset. The position focuses on employee retention, ensuring that workers’ interests align with the company’s objectives. This career is expected to grow at 17% by 2021, and it offers above-average pay.

A degree in human resources can also be a great entry point to a career in finance. Financial managers manage investment activities, budgets and financial reports for their organizations. They’re expected to have a bachelor’s degree and extensive work experience. Some also have a master’s degree in economics, finance or accounting. A degree in finance can also qualify you for a job as an auditor, accountant, or tax examiner.

Marketing manager

Business administration is a broad field that includes many types of positions. From entry-level administrative assistants to corporate executives, a degree in business administration can open doors in a wide range of organizations and industries. There are also career paths that focus on specific areas of the industry, including accounting, entrepreneurship, finance, human resources, and marketing. Whether you prefer interfacing with customers, crunching numbers, or managing people, there is likely a career path that fits your personality and interests.

If you have a strong interest in the business world, consider pursuing a degree in business administration. This career field will teach you how to manage a company, develop a financial plan, and understand the economic environment. You will also learn about the skills that are necessary to succeed in a business career, including communication and leadership. Many colleges offer a degree in business administration that can be customized to suit your specific interests. You can choose from a variety of specializations, including entrepreneurship, marketing, or nonprofit management. In addition, you can get an associate degree in business administration, which can prepare you for an entry-level job. This is a good option for students who don’t want to commit to a four-year bachelor’s program. In addition, you can take classes online to help you earn your business degree.


A degree in business administration will open up a wide range of career opportunities for graduates. These careers include managerial roles and positions in marketing, sales, finance, and accounting. These roles are in high demand, and they are a good choice for students who want to work in the business world. Business administration degrees teach you the basics of business management and the skills necessary to succeed in any industry.

The degree you choose will depend on your individual interests and career goals. Some students prefer to focus on one area of business, while others want a broader degree that will allow them to have flexibility in their careers. If you’re not sure what type of degree to pursue, try taking a few courses in different areas of business and see which one appeals to you.

A bachelor’s degree in business administration can lead to a variety of career paths, from administrative assistant to C-level executive. Whether you’re looking for an entry-level job or a more advanced role, the field of business administration is growing and offers many options. A degree in business administration can help you develop a broad base of knowledge, including finance, accounting, project management, global business, and ethics. You can also find a business administration program with a marketing concentration to prepare for an entrepreneur career.


An auditor examines financial records and identifies compliance issues and discrepancies. They are also responsible for reviewing and analyzing data to determine the effectiveness of a business’s operations. This career requires excellent organizational skills, communication and problem-solving abilities, as well as strong leadership. It also requires a bachelor’s degree, and some positions may require postgraduate studies.

A bachelor’s degree in business administration is an excellent choice for those interested in pursuing a career in business leadership. It can be a great way to learn about the different aspects of running a company, including the marketing and accounting processes. The BSBA program at Massasoit offers an array of courses, from finance to accounting and more, allowing students to tailor their education to fit their career goals.

In addition to a broad overview of business topics, the curriculum at Massasoit includes learning opportunities such as case analyses, simulations and community service. Students will gain the skills they need to succeed in any professional setting, and will develop a solid foundation for further advancement in their career. The business administration program also emphasizes the importance of critical thinking and leadership skills. Students can complete the degree in two to four years, depending on their schedules and whether or not they choose to specialize.

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